Peanut Butter Boy is REAL!

April 25, 2013

The caped crusader is officially on the loose - in a store near you!

It has been far too long, my peanut butter-loving friends, but I am so excited to be back to share this amazing new product with you. My friend Nick recently launched his very own line of natural peanut butters called Peanut Butter Boy. Like myself, he’s been enthusiastically writing about peanut butter for a few years so if it’s anyone you can trust your prized PB&J in the hands of, it’s him.

What makes his peanut butter so super, you ask? In his words, it’s:

• Super-natural, low stir and gluten free. • Made with no added sugar. • Made with natural sea salt. • Made with only "unblanched peanuts" which means that he doesn't take off the peanut skins during manufacturing. This yields a peanut butter that has more flavor and nutrients - including more fiber, antioxidants and resveratrol. It also means that the peanut butter is less processed and more natural.

Basically, Nick’s peanut butter is quite possibly the closest you can get to freshly ground peanut butter without actually having to farm peanuts and grind em yourself. It has such a natural peanut flavor and both varieties have amazing texture. If you scoop out a spoonful of Crunch Power, you might even find peanut halves! Both varieties are a little salty, which counter-balances sweet jellies for truly the best PB&Js.

Become a believer and try it yourself. As far as I know, he doesn’t yet have a “bat signal” type thing, but til he does you can order online. Once you do, you can try out some of the yummy recipes on his blog. Two of my personal favorites are his awesome Thai Peanut Salad Dressing and his sweet but satisfying Gluten Free Peanut Butter Granola Bars.

(Minor self promo: I designed the the PB Boy logo, label and website. Have I mentioned I’m excited about this brand?!)